B2B E-Commerce Website Development: Strategies For 2023

Mahum Khalid

  • Mar 28, 2023


Back in the day, when B2B E-Commerce was not popular, businesses had to have a physical presence to carry out transactions with other businesses. However, as the world has changed and advanced towards technological development, customers now prefer getting products or services digitally – be it a B2C scenario or B2B. Moreover, they would rather choose remote human engagement over any physical interaction. To acknowledge this, the concept of B2B E-Commerce Website Development was introduced. Launching a B2B E-Commerce website allows businesses to market and sell their products or services to other businesses digitally. This development gave birth to a new generation of digital buyers, shifting their purchasing process completely online.

There are various websites and platforms where vendors can open their online stores. But as time goes by and customers come in rushing, it can become overwhelming for them to manage. Therefore, businesses that are selling products or services online hire an E-Commerce Growth Agency like Xcentric. Experts at our agency make sure to tailor the client’s marketing and B2B sales strategies according to the needs of their customers. In this blog, we are going to cover the strategies that we count on when developing a B2B E-Commerce website. Read ahead!


Are you trying to boost your B2B E-Commerce in Pakistan sales and want to launch a website? The development team at Xcentric is here to your rescue. To get started, call us at 0300-800-2094 or email us at connect@xcentricservices.com today.

4 Strategies We Leverage For B2B E-Commerce

B2B E-Commerce refers to the selling of products or services between two businesses through a website. Initially, the concept of B2B E-Commerce Website Development included transactions mostly between wholesalers, manufacturers, and distributors. However, it has now taken over the B2B world by storm – thanks to personalization and digitalization. Given this reason, business owners hire Xcentric to grow their B2B businesses.

We provide E-Commerce Website Services to bring new customers to our client’s B2B websites and increase their sales. Truth be spoken, new B2B e-commerce strategies and tactics are born almost every year, making it hard to stay on track. However, being experts, here are a few strategies that we ALWAYS use to help our clients reach their potential customers.

E-Commerce Website Services - Xcentric

1. Fast Loading Time

Customers don’t like waiting more than 5 seconds for a B2B website to load. They want a website to load in under 2 seconds. Therefore, when planning strategies for B2B E-Commerce Website Development, we consider it a MUST to decrease the load time of a website. A faster website load time leads to a better user experience, which is likely to result in higher conversions.

To ensure a stable and fast-loading website, we use a reliable content delivery network and optimize images. As B2B orders are typically in bulk, our developers at Xcentric ensure that the websites of the clients are optimized regularly. Additionally, our E-Commerce Specialists speed up the order fulfillment process by optimizing the warehouse and ensuring effective inventory management.

2. Multiple Payment Options

Launching a B2B E-Commerce website means that you need to have more and more digital payment options that your buyers use. Flexibility in payment makes the buying process much easier and more convenient. For this reason, the developers at Xcentric have added the integration of multiple payments to their list of B2B E-Commerce Website Development must-dos; to ensure better conversions.

All in all, multiple online payment options have gained more popularity since the pandemic. They have made the online buying process so easy that every business wants to have them in their B2B E-Commerce store. In the end, it is all about customer satisfaction. So, understand what your B2B customers want, convey it to us, and we’ll integrate the right payment gateways with your web store.

B2B E-Commerce Development Agency - Xcentric

3. Privacy And Security

Customer data plays a huge part in the success of B2B E-Commerce Website Development. It allows vendors and distributors to target other businesses more effectively and personalize experiences. Technically speaking, data creates a frictionless shopping journey. However, when it comes to sharing data, customers may feel vulnerable. Hence, it is important to clearly state in the policy how their personal information will be used.

Moreover, given that the world has gone digital, B2B E-Commerce stores are also vulnerable to cyber-attacks. The personal and financial information of the customers is always at risk. Being a B2B E-Commerce Agency in Lahore, at Xcentric, we use effective strategies to prevent cyber-attacks. We secure the websites of our clients with an SSL certificate and keep track of unusual activity.

4. Mobile Commerce

Google has gathered information indicating that almost two-thirds of all website traffic is driven by mobile devices. This means that B2B buyers are increasingly using mobile devices to carry out their buying and selling operations. To address this trend, we at Xcentric do not only make a Custom E-Commerce Website Design but also optimize it for mobiles.

Throughout the process of E-Commerce Website Development, our team makes sure that the web store is designed in a mobile-friendly way. Therefore, making the B2B retail process simple and ultimately leading to more sales.

E-Commerce Specialists - Xcentric


Want to launch an online store on one of the popular B2B E-Commerce Platforms? Xcentric is an agency that can help you get started. For a project quote, contact us by calling 0300-800-2094 or email at connect@xcentricservices.com today.

Let Us Take Care Of Your B2B E-Commerce Store

Over the past few years, B2B E-Commerce Website Development has gained significant popularity. More and more business owners are now interested in launching their digital storefronts for selling products or services to other businesses. As a B2B E-Commerce Development Agency, we at Xcentric specialize in delivering intuitive and informative B2B experiences. We create B2B websites that merchants can easily use to engage with their buyers, enabling them to manage all aspects of their business relationships on one platform. Hence, count on us to develop and launch your B2B E-Commerce website.







Want To Increase Your Ranking On The Search Engines?
Get In Touch With Us!

Fields marked with * are required.