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Pinterest Marketing

Xcentric Services specializes in fully managed Pinterest marketing campaigns that match your business objectives and apply data-driven strategies to achieve high-performance PINs and campaigns.

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Reaching & Converting with a Pinterest Campaign

Reaching & Converting with a Pinterest Campaign

Xcentric provides a true end-to-end Pinterest marketing service, helping businesses use video and pins to boost visibility, reach, and activate audiences, to convert views into action with well-built campaigns. We help businesses utilize the power of Pinterest to increase visibility, engagement, and conversions. Pinterest can be a critical marketing tool for your brand with the right strategy and creative direction.

Key Features of Our Pinterest Marketing Services

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Entire Campaign Planning & Account Creation

We handle everything from creating your account to developing targeted campaigns that fall in line with your brand's objectives. Including discovering the best ad formats and defining reasonable performance KPIs.

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Creative Pin Development & A/B Testing

We will develop beautiful and engaging Pins and use A/B testing to enhance your ad creative to ensure every campaign gets the best engagement possible.

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Audience Segmentation & Targeting

We utilize Pinterest's impressive audience segmentation capabilities to ensure your Pins are delivered to the most relevant users, leading to increased conversion rates and increased brand and product awareness. 

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Optimized Content Strategy

We provide full content strategy for your Pinterest approach, from daily posting to holiday promotional campaigns. Rest assured, your Pins are fully optimized for the best chance of earning high performance.

Solutions We Provide

Click-to-Site Overlays

We can include click-to-site overlays on your Pins and drive customers directly to your website. We will ensure they are placed for a great user experience to earn the highest conversion rates.

  • Easy redirection to your website 
  • Increase the number of visitors to the desired landing pages
  • Increased click-through rate 
Click-to-Site Overlays

Product-Specific Ads & Shopping Features

We leverage Pinterest's shopping features to develop product-specific ads that prompt your customers to check out right on Pinterest. 

  • Ability to showcase a direct product within Pins
  • Shop the look for quick purchase decisions
  • High ROI acquisition-focused E-Commerce Ads
Product-Specific Ads & Shopping Features

Lead Generation Strategies

Using Pinterest's lead generation ad formats, get user information to easily build leads to your database for further nurturing.

  • Use custom lead forms to get user information
  • Increase in qualified leads for future marketing
  • Affordably lead collection through engaged organic interest
Lead Generation Strategies

Pins and Video Ads Promotion

We expand your reach with promoted Pins and video ads, which means your content will hit those targeted users at an optimal time within their feed.

  • Higher visibility for targeted segments
  • Improved engagement and leads through rich media content
  • Improved brand awareness throughout Pinterest
Pins and Video Ads Promotion

Pinterest Analytics and Optimization

We analyze and optimize throughout your campaign; we use performance data to measure and truly optimize your campaigns to sustain your growth.

  • Actionable insights on campaign efforts
  • Data-driven adjustments made from reiterations
  • Continual improvement of ROI 
Pinterest Analytics and Optimization

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