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rubab zaidi

Rubab Zaidi


Rubab Zaidi heads dynamic and highly ambitious teams at Xcentric as the CEO. She’s drawing upon her experience in leading and executing ERP, Digital, Social, and E-Commerce projects. Undoubtedly, Rubab has been successfully able to contribute to Xcentric 's major client wins ever since its inception.

Ehsan Zaidi

Chief Strategist

Ehsan Zaidi is a storehouse of digital media expertise stretching beyond the field of digital marketing. Starting as a Marketing Analyst years ago, his work profile hinges on but is not limited to Metro Cash & Carry, Right Step Migration, Gobble, Comcast, Spectrum, Mediacom, AT&T, Soft Touch Cosmetics.

masooma zaidi

Masooma Zaidi


Masooma Zaidi is passionate to help operationalize social media marketing and management solutions for clients at Xcentric by supporting high-performing teams. As a young and self-motivated woman, she works exceptionally with teams to build relationships with clients and generate results that matter.

Yasser Anwar

Media Strategist

As a Digital Partner, Yasser leads the execution of Xcentric's digital marketing strategies for its performance and agency businesses globally. He has been in the industry for the past 7 years working at managerial positions for leading cable services and pharmaceutical companies.

Saad Khalid

Digital Strategist

Saad Khalid leads the optimization team to ensure effective marketing operations execution for our clients across the US, Canada, Middle East, and the Asia Pacific. Bringing years of experience from serving in several industries, he can manage spends of over a million-dollar and grow businesses.

Tariq Rafique

Director Technical

An ERP consultant with around 20+ years of experience working in Retail, Supply Chain, technical and architectural areas of Dynamics. Tariq's career spans specializing in Microsoft Dynamics and open source ERP integration (Compiere, Adempiere, Komiere, Bonita) since 2005.

Nasir Ali

Functional Consultant

Nasir has worked and assisted for Microsoft Dynamics AX implementations covering Retail and Supply Chain especially at mid and large-sized retail chains and distributors. His work portfolio includes implementations for Stylo shoes, Nishat Linen, Servis Shoes, Khaas Meat, and Borjan Shoes.

Abdul Basit

SR. Functional Consultant

An admirer of innovation in business processes, Abdul Basit has worked for MSDN AX covering Retail and Supply Chain. His work profile covers implementations at Innova KSA, ECS, Servis Industries Limited, Stylo Shoes, Nishan Linen, Borjan Shoes, Khas Meat, and Five Star Textiles.

Sohail Nawaz

Project Manager

Sohail Nawaz is an accomplished, senior sales professional with 20 years of brand-building experience with international brands in the Gulf. He has a proven track record of success through strong planning, innovative ideas, and passion to lead projects from initial concepts to completion.

Daniyal Aslam

Principle Lead Development

Daniyal Aslam is a professional with 20 years of experience in building renowned brands in the Gulf. He excels in transforming consumer behaviour into high-impact campaigns which build cutting-edge brand image and results in brands achieving market leadership.

30,000 – 80,000
2nd Floor, Building # 38, next to Papa John's Pizza, Sector Z DHA Phase 3, Lahore, Punjab 54000 +92 300 800 2094 [email protected]
Lahore , Lahore
54000 Pakistan